Laetitia Casta illuminate the shop window Christmas displays of the Printemps Haussmann

Laetitia Casta illuminera les vitrines de Noël du Printemps Haussmann

Laetitia Casta illuminera les vitrines de Noël du Printemps Haussmann

Laetitia Casta, ambassador of the Maison Boucheron will illuminate the shop window Christmas displays of the Printemps Haussmann.

The ex-top model Laetitia Casta will play the 8th of November to the illumination of the windows of the Printemps Haussmann in Paris, which launches the countdown to the end of the year holidays.

After the actresses Uma Thurman in 2016 and Nicole Kidman in 2017, Laetitia Casta will actuate the button of the new shop window Christmas displays of the Printemps Haussmann as the ambassador of the maison Boucheron.

The prestigious claw jewelry is indeed a partner of this edition 2018, which will again be the scene for two characters, headlights, Jules and Violet. Eleven storefronts will make up the array of new adventures of these darlings imaginary through magical worlds, made by the brands Canada Goose, Ugg, Dyson, Häagen-Dazs and Marni.

On the occasion of the festivals of end of the year, 1 701 fir trees that are installed in the parisian department store while 650 hours of editing are needed to animate shop windows and commercial spaces.

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